Crunchyroll, the online streaming platform for anime, and WEBTOON, the digital publisher for online web-comics, announced a strategic partnership in co-producing and developing animated content. The animation will be based on WEBTOON’s catalog of titles and properties.
WEBTOON SVP of IP Development Taylor Grant commented on the announcement:
“There is tremendous crossover appeal with our audiences, and exceptional creative synergy on the types of stories we want to tell. We’re excited to partner with Crunchyroll to bring our globally appealing characters to audiences and consumers in new ways, as well as create new opportunities for our talented creators.”
Crunchyroll General Manager Joanne Waage commented on the announcement:
“We are extremely excited to be partnering with WEBTOON, WEBTOON has a tremendous catalogue of content and creators that resonate deeply with our audience and we can’t think of a better way to delight fans than by bringing these stories to life through animation.”
Specific titles slated for an animation series have yet to be announced. Both companies will be coordinating in distribution, licensing, and retail of each new series.
Source: Crunchyroll, email correspondence
Edited: 10/15/2019 at 9:01AM PDT for clarity