{"id":68994,"date":"2023-09-08T20:02:13","date_gmt":"2023-09-09T03:02:13","guid":{"rendered":"https:\/\/anitrendz.net\/news\/?p=68994"},"modified":"2024-10-16T23:16:09","modified_gmt":"2024-10-17T06:16:09","slug":"interview-yanmars-miru-at-anime-expo-2023","status":"publish","type":"post","link":"https:\/\/anitrendz.net\/news\/2023\/09\/08\/interview-yanmars-miru-at-anime-expo-2023\/","title":{"rendered":"Interview: Yanmar’s Miru at Anime Expo 2023"},"content":{"rendered":"\n

Anime Trending had the pleasure of interviewing the agricultural machinery company Yanmar about its upcoming anime project titled <\/span>Miru,<\/span><\/i> which was spotlighted at Anime Expo 2023. <\/span>Miru<\/span><\/i> will feature the relationship between a young girl and a robot as they reconcile the differences between the environment and machinery.<\/span><\/span><\/p>\n

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Yanmar is known for being an agricultural equipment and marine engine manufacturer. Anime is very far removed from those industries. What led to the decision to have anime be the medium to promote the message of confrontation and harmony between humans and nature?<\/b><\/span><\/p>\n\n\n\n

Yanmar:<\/b> One of the reasons is that we\u2019re a very unknown company. We don\u2019t have any way to connect to regular customers. Our customers are so specific and professional, they\u2019re very difficult to reach. We can give them a specific message as professionals, but not a general message. Anime is now very popular and it\u2019s growing, that\u2019s one of the reasons. Anime is also based on Japanese culture, and we\u2019re a very Japanese business. If they have a comprehensive understanding of the general culture, it becomes easy to communicate. Anime is easy to picture, to show that future and to show that vision in a very tangible way. It\u2019s got sound, movement, and the pictures make it very easy to capture. It makes it very easy to communicate an abstract idea or goal. Anime is the best media to communicate with. <\/span><\/span><\/p>\n\n\n\n

The robot\u2019s design was done by the in-house design department. Did Yanmar\u2019s products influence the end result of the design at all? How much of it is directly influenced by Yanmar\u2019s products?<\/b><\/span><\/p>\n\n\n\n

We wanted to realize a more peaceful, sustainable, and nicer future. That\u2019s why we\u2019re making all sorts of tools and services. We wanted it to have all tools, not weapons. We don\u2019t make weapons \u2014 we make all sorts of devices for that peaceful future. We wanted to make the robot have a different way of fighting. It\u2019s too easy to fight with missiles and weapons, but it makes a big mess for the whole environment. It\u2019s not our future. It [the tools] reflects the image of our company. It\u2019s a part of our policy for our designs, the tools need to be soft and approachable to humans but hard to the object. <\/span><\/p>\n\n\n\n

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The robot statue is very impressive to look at. What materials were used to construct it, and how did it get all put together?<\/b><\/span><\/p>\n\n\n\n

We started with thinking about the story. The finish of the surface is completely different from any other product. It has kind of a textured finish, it\u2019s very original. We wanted to express a new type of machine. It\u2019s not normal titanium or anything \u2014 it\u2019s got a very hard metal look. Our corporate color is red. Originally, the tool area and all the excavators were painted in red, but the company said, \u201cIt\u2019s too Yanmar.\u201d It looked too much like our current products. We struggled a little with the finished product. We wanted to let people imagine the future instead. That\u2019s what we wanted to focus on. We wanted the resin to look like metal, and we had the vendor put a weathering texture on it. <\/span><\/p>\n\n\n\n

If you got to design your own personal robot, what would it be like?<\/b><\/span><\/p>\n\n\n\n

That\u2019s a fun question. We would try to avoid hard material \u2014 it may be soft and inflatable with skin, not an \u201con the road\u201d type. More like a human or creature, that type of thing. A hard robot is more for fighting. We\u2019d want a humanoid robot. When we were designers, we had the same philosophy: we wanted to make soft cars to help save pedestrians.<\/span><\/p>\n

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Learn more about Miru at: https:\/\/www.miru-anime.com\/en<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Anime Trending had the pleasure of interviewing the agricultural machinery company Yanmar about its upcoming anime project titled Miru, which was spotlighted at Anime Expo 2023. Miru will feature the relationship between a young girl and a robot as they reconcile the differences between the environment and machinery.   Yanmar is known for being an […]<\/p>\n","protected":false},"author":23,"featured_media":69000,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[138,10],"tags":[10046,7040,6615,10045,7113],"class_list":["post-68994","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-interview","category-anime","tag-anime-conventions","tag-anime-expo-2023","tag-convention","tag-events","tag-miru"],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/i0.wp.com\/anitrendz.net\/news\/wp-content\/uploads\/2023\/09\/Miru-Panel.png?fit=4032%2C2268&ssl=1","jetpack_shortlink":"https:\/\/wp.me\/p8n4QV-hWO","_links":{"self":[{"href":"https:\/\/anitrendz.net\/news\/wp-json\/wp\/v2\/posts\/68994"}],"collection":[{"href":"https:\/\/anitrendz.net\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/anitrendz.net\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/anitrendz.net\/news\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/anitrendz.net\/news\/wp-json\/wp\/v2\/comments?post=68994"}],"version-history":[{"count":5,"href":"https:\/\/anitrendz.net\/news\/wp-json\/wp\/v2\/posts\/68994\/revisions"}],"predecessor-version":[{"id":69005,"href":"https:\/\/anitrendz.net\/news\/wp-json\/wp\/v2\/posts\/68994\/revisions\/69005"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/anitrendz.net\/news\/wp-json\/wp\/v2\/media\/69000"}],"wp:attachment":[{"href":"https:\/\/anitrendz.net\/news\/wp-json\/wp\/v2\/media?parent=68994"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/anitrendz.net\/news\/wp-json\/wp\/v2\/categories?post=68994"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/anitrendz.net\/news\/wp-json\/wp\/v2\/tags?post=68994"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}